Why Having a Waitlist Changes Everything (Even If You Never Talk About It)

A funny thing that happens when people hear the word waitlist. They think it’s about it like bragging rights.

Like, “Ooooh, look at me, I’m so busy you can’t even get in!”

But that’s not what we’re talking about here. A waitlist isn’t a flex to the outside world. In fact, we actually try to keep it as discrete as possible.

It’s about what it does for you as a practitioner — in your own head, and in your own nervous system.

To be honest, one of the hardest parts of being a practitioner is managing that quiet little lizard-brain voice that whispers,

“What if nobody books next week?

Which can lead to thoughts like. . . “What if I’m not enough?” or even “What if this all dries up?” Overthinking is a harsh mistress.

That’s the voice that messes with your confidence. It can make you over-give, under-charge, or cling too tightly to your existing clients out of desperation.

Worse, it pulls your focus away from doing your best, most powerful work.

Think of a waitlist is like a secret love note to yourself. It’s a way to support your abundance mindset and remind yourself that you ARE trusted, that your work IS valuable and that you don’t have to compromise your modality and bigness one bit in order to succeed.

It absolutly changes everything.

You remember Michelangelo’s artistic brilliance? The dude had popes and nobles lined up years in advance to commission his paintings. He didn’t have to chase his next paycheck and that security gave him the freedom to push his craft to the edge — to paint ceilings that people still crane their necks to see centuries later.

But what’s the opposite? Maybe something like a piecework factory during the Industrial Revolution. Workers were paid per widget, with zero promise of job security - even the next day. It’s one way to run a business, but the second hand effects were not good. The psychological effects on laborers drove them to cut corners, burn themselves out, and live in survival mode.

So which scenario feels like a better representation of your life right now?

Without a waitlist, your brain can feel like those factory workers — always hustling, always on edge.

With a waitlist, you get that Michelangelo energy. You relax into your craft. You aim higher. You serve with integrity, because you’re not secretly worrying about where the next client or dollar will come from.

So yeah, a waitlist is practical (it keeps you organized).

But the real benefit is psychological.

It’s the physical evidence of abundance that helps you step into your role with more confidence, more power, and more presence.

Never to brag. Never ever to show off.

But to give yourself the gift of security so you can give your clients the gift of your very best work.